YouTube is releasing a new app called YouTube Create that lets you edit video right on your phone, the company announced on Thursday. The new app could encourage more people to make Shorts, YouTube’s take on TikTok-style videos; it’s generally easier to make a TikTok video than it is to make a full-fledged YouTube video, which is a key reason why TikTok has exploded in popularity.
Features of YouTube’s Video Editing App
One of the standout features of YouTube’s video editing app is its user-friendly interface. Designed with creators in mind, it offers an array of editing tools and effects that allow users to craft visually stunning content effortlessly. Plus, the app provides an extensive library of music and sound options, ensuring your Shorts are not only visually appealing but also acoustically pleasing. And it’s compatible with various devices, making it accessible to a wide range of content creators.
“The [YouTube Create] app offers video editing tools including precision editing and trimming, automatic captioning, voiceover capabilities and access to a library of filters, effects, transitions and royalty-free music with beat matching technology so that creators can produce their next YouTube video without relying on complex editing software,” YouTube wrote in a blog post.
✨ introducing YouTube Create
— TeamYouTube (@TeamYouTube) September 21, 2023
a new easy-to-use editing app that helps you make high-quality vids & can publish to YouTube 🎬
now in *beta* in 8 countries on Android
we want your feedback 📣
download in Play Store: https://t.co/eV3LZP8N2b
more info: https://t.co/HnbJhl8oR7 pic.twitter.com/1tCyKAYvtu
The YouTube Create app will be free to download and available in beta on Android in “select markets.” Those markets are the US, the UK, Germany, France, Indonesia, India, Korea, and Singapore, spokesperson Kimberly Taylor tells The Verge. YouTube plans to bring the app to iOS next year, Taylor says.
In a world where short-form video content has become the norm, YouTube, the titan of online video sharing, has embarked on a journey to capture the essence of this trend with its very own video editing app. Drawing inspiration from the unparalleled success of TikTok, YouTube’s entry into the short video space marks a significant evolution in the way we create and consume content.
Understanding YouTube Shorts
Before we delve into the nuances of YouTube’s video editing app, it’s crucial to understand what YouTube Shorts represents in the landscape of short-form video content. Shorts are essentially bite-sized videos, lasting up to 60 seconds, designed to captivate audiences with quick bursts of entertainment. This format has gained immense popularity, thanks in no small part to the rise of short video platforms.
